The Intangible Asset Finance Society is the premier global resource for professionals seeking enterprise-wide strategies that foster an ethical and innovative business culture, increase the quality, safety, sustainability and security of goods and services, and enhance reputations.
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Current Event The Society continues its MISSION:INTANGIBLE MONTHLY BRIEFING call-in hosted on a rotating basis by the working committees. Next up: Sure, They Say They're Socially Responsible: ESG meets CSR, February 3, 2012 at 10H00 ET ![]() |
Latest Publication![]() "Localities, like all other public sector bodies, face an increasingly competitive and globalised environment. A carefully designed brand can help a locality to increase its visibility and show off its competitive advantages," writes Jodie Cohen-Tanugi. ![]() |
mission:intangibleIntangible asset values represent more than half of the value of the median publicly traded company; their loss is a corporate existential peril. The examples are, unfortunately, too numerous and generally well known.Browse the Society's blog, MISSION:INTANGIBLE for authoratitive quantitative analyses of the intangible asset and reputation value stories behind the headlines. RSS M:I For a deeper look at the numbers, read the book, Mission: Intangible. Managing risk and reputation to create value. |
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